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      • KCI등재후보

        A Study on the Regulations Concerning the Purchase Related Decision Making Factors of Interest in Beauty according to the Cosmeceutical Perception of the Tendency for Practical Consumption

        Woonsil Ko(Woonsil Ko),Munseong Han(Munseong Han),Eunju Jang(Eunju Jang) J-INSTITUTE 2022 Protection Convergence Vol.7 No.2

        Purpose: The purpose of this study is to examine and understand what factors influence the consumers with their practical consumption related tendency to purchase the cosmeceutical products. Method: In this study, the practical consumption related tendency, cosmeceutical perception, and the pur-chase decision making factors were measured as the dependent variables. Results: As a result of the significant study conducted on the purchase related decision making factors, first, it was confirmed that the consumers’ tendency for the practical consumption only during the discounted sales period or they make purchases by comparing the type, price, and the quality of the brands they are interested in. Second, as for the interest in beauty, the UV rays are more related to the skin aging(83%) than the need to consume the beauty related food(69.2%), and the appearance-oriented consumers responded that they are will-ing to undergo cosmetic surgeries if they need cosmetic surgeries(8.8%). Third, the perception of cosmeceuticals demonstrated the preference for natural cosmetics(68.1%) and the scientific evidence(65.9%). Lastly, the decision to purchase cosmeceuticals demonstrated the importance in the order of all ingredients(88.7%), effective-ness(87.6%), eco-friendliness(87.2%), stability(86.8%), and mental effects on the fragrance(84%), respectively. The direct, indirect, and the total effects of cosmeceutical perception were significant as the purchase related decision making factors according to the interest in beauty, and the correlation analytical result and the confirm-atory analysis of the research model were significant as a positive(+) relationship. Conclusion: As a result of such study conducted, cosmeceutical is a word which divides the quality of functional cosmetics, and the producers need to form a market which could commercialize and provide the customer needs, and according to the consumer preferences, capacity, fragrance, ingredients and efficacy, and correlation with skin, the originality and value of the study may be recognized since it has derived the implications for the development of cosmeceutical products which may be positioned through the studies.

      • KCI등재후보

        A Study on the REGULATION of Relationship Between Chakras and Aroma from the Perspective of Wave Energy

        Dongsu Heo,Georyong Lee,Eunju Jang,Woonsil Ko J-INSTITUTE 2021 Regulations Vol.6 No.3

        Purpose: This study examines the wave energy relationship between the chakra system and aromatherapy and explains that aromatherapy has an organic relationship as a holistic therapy of the chakra system. It is also in-tended to identify the possibility of use as wave medicine through the energy mechanisms of chakra and aroma. Method: For the purposes of this study, we examined the principles of the chakra system and aromatherapy and integrated literature theorem and examination to explore how the two systems interact organically with wave energy. Results: In terms of wave energy, our bodies are energy structures based on chakra and aura as energy sys-tems in addition to physiological and chemical aspects. This energy structure is influencing and influenced by thoughts and emotions and affects the chemical structure and cells of our bodies. Human beings are alive be-cause their vitality flows through the body, which is controlled by an energy center called chakra. Each chakra has a constant motion and resonates with aroma essential oil at a particular frequency. Most healing mechanisms involve the exchange of energy. Chakra acts as an information receiver that draws wave energy directly from the surroundings when the surrounding waves become suitable for each individual s frequency. Aroma is associated with healing applications to the human body depending on the part of extraction off a plant. Plants receive the information energy of the earth and spread it to the world, and humans receive the energy and give the energy of the sky to the earth. Conclusion: These wave energy aspects of chakra systems and aromatherapy can be expected to harmonize with physical, psychological, spiritual balance and are of sufficient value in wave medicine.

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