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권영길 한국엔터테인먼트산업학회 2023 한국엔터테인먼트산업학회논문지 Vol.17 No.2
The COVID-19 Pandemic limited daily life activities in all areas of society due to quarantine measures of social distancing. The global world defines the post COVID-19 era as the era of New Normal. Even in the New Normal era, culture continues without stopping. Accordingly, cultural policy should also seek the direction of cultural policy suitable for this situation. The purpose of this study is to search the direction of Korea's cultural policy in the post COVID-19 era. The research results can be summarized into the followings: Firstly, the basic framework of cultural policy should be established. Korean cultural policies have changed according to changes in the government, but it is necessary to establish a basic framework for their contents to promote the continuous development of cultural policies. Secondly, it is necessary to support technology development and digital platform construction for digital transformation in line with the Fourth Industrial Revolution. Thirdly, cultural policies should be promoted centering on consumers. It is necessary to grasp the reality of the downturn in the cultural sector caused by the COVID-19 pandemic and to provide efficient policy support. Fourthly, welfare support for culture and artists should be strengthened. And lastly, we suggest a four-phase model for the cutural policy intervention according to two dimensions of short-long term period and readiness-potentiality.